Posted: April 26, 2013
Winston Churchill once said, “You make a living by what you get. You make a life by what you give.”
It’s a fact
– whether you’re a business or someone that contributes to your local schools
and causes, donating and fundraising is a great way to contribute to your
community’s sustainability. Perhaps more importantly, it is a great way to
create goodwill, legacy and commerce in your town from the ground-up.
Sometime, however, raising money can be easier said than done. Even to this day, the memory of hurrying door-to-door as a kid, under a beating summer sun, with a hockey bag full of candy bars trying to sell them off before they completely turned into chocolate soup still gets me…
The Next Generation in Raising Money
methods – from the aforementioned hocking candy and “thons” to national label
programs and auctions – are still going,
now businesses have the opportunity to help support local fundraising efforts
through donation services that keep all the money local. From the folks using
deals that donate at your business to that deal contributing directly to area
nonprofits, Go Buy Local works with the entire town to empower a true spirit of
And the community resoundingly supports fundraising, yet feels wary over more traditional models. In fact, according to surveys conducted by the Association of Fund-Raising Distributors and Suppliers, while 9 in 10 parents are in favor of fundraising efforts with consumer products, 71 percent feel “concerned and overwhelmed” by having to do more fundraisers.
Where Local Business – Like Yours – Come In
On the Go Buy Local platform, your business can have a deal "with a heart" that shows some love with a built-in donation to area schools or causes of the consumer’s choice, meaning money gets raised and families no longer carry a burden associated with traditional fundraising methods.
In addition to promoting community sustainability with a deal that promotes local commerce, time and resources aren’t wasted (one survey stated the number of volunteers needed for fundraising auctions alone was 28), and you join a diverse range of other local businesses, products and services with deals that donate...and perhaps most importantly, you are directly contributing to sustainability!
Working in Communities like Yours
franchisees to smaller shops and retailers to restaurants, businesses have
partnered with Go Buy Local to engage existing and potential consumers with
deals that donate to nonprofits in their community they care about. Take
Perkins in Hastings, Minnesota, as a great example of a local franchise demonstrating
community support with a $5 OFF deal that donates $1 of the purchase to an area
school or cause.
Diversity is also a key to success. Along with Perkins, there are 14 other brick and mortar businesses in Hastings alone that offer a deal that donates. From mortgage pre-approval to deals on diamond earrings, consumers have a range of choices for everyday needs and special services.
To learn more about how your business can get involved in deals that donate and give back to the community, don’t hesitate to contact us!